The Victory Lab: The Secret Science of Winning Campaigns
A contemporary and comprehensive approach to campaigns and electionsۥnow updated through the 2012 elections.
The leading book in the market€•now updated through the 2012 elections€•makes a contemporary approach to campaigns and elections accessible and engaging. Based on the authors€ own courses, Campaigns & Elections uses a clear, consistent framework to help students understand the strategies and choices involved in American campaigns and elections. With coverage of elections at the presidential, congressional, state, and local levels, the book€s analysis balances the perspectives of political scientists and campaign practitioners.Country | USA |
Brand | W. W. Norton & Company |
Manufacturer | W. W. Norton & Company |
Binding | Paperback |
ReleaseDate | 2013-07-16 |
UnitCount | 1 |
EANs | 9780393923650 |