Building Social Business: The New Kind of Capitalism That Serves Humanity's Most Pressing Needs
To ensure business success, companies must embrace sustainable management. Firms need to find the overlap between business interests and the interests of society and the environment before they can secure a lasting competitive edge. By making the case for sustainability as a fundamental business practice, The Triple Bottom Line became an instant classic when first published in 2006, showing a generation of business leaders how to find their sustainability sweet spot—where profitability merges seamlessly with the common good. Now updated with ground-breaking stories of successes and failure, this revision of The Triple Bottom Line is a critical resource for all managers and leaders.
The Triple Bottom Line is essential reading for any firm to meet the challenge of creating lasting value for both shareholders and society.
Country | USA |
Manufacturer | Jossey-Bass |
Binding | Kindle Edition |
ReleaseDate | 2013-10-21 |
Format | Kindle eBook |