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Systems & Planning

Strategic Management and Competitive Advantage: Concepts and Cases

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Strategic Management and Competitive Advantage: Concepts and Cases
- Used Book in Good Condition
Core strategic management concepts without the excess. Â

What Is Strategy and the Strategic Management Process?; Evaluating a Firmâ‚¬s External Environment; Evaluating a Firmâ‚¬s Internal Capabilities Chapter 4: Cost Leadership; Product Differentiation; Vertical Integration; Corporate Diversification; Organizing to Implement Corporate Diversification; Strategic Alliances; Mergers and Acquisitions; International Strategy

For readers interested in learning the fundamental concepts of strategic management, without having to skim through pages of irrelevant bulk.
Country USA
Brand Pearson
Manufacturer Pearson College Div
Binding Hardcover
UnitCount 1
EANs 9780136094586
ReleaseDate 0000-00-00

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