You, Inc.: The Art of Selling Yourself
Permission Marketing: Turning Strangers into Friends and Friends into Customers
Buyology: Truth and Lies About Why We Buy
Guerilla Marketing: Easy and Inexpensive Strategies for Making Big Profits from Your Small Business
Positioning: The Battle for Your Mind
What Clients Love: A Field Guide to Growing Your Business
Contagious: Why Things Catch On
Positioning: The Battle for Your Mind, 20th Anniversary Edition
The Invisible Touch: The Four Keys to Modern Marketing
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!