Ongoing Crisis Communication: Planning, Managing, and

Ongoing Crisis Communication: Planning, Managing, and Responding

Ongoing Crisis Communication: Planning, Managing, and Responding provides an integrated and multi-disciplinary approach to the entire crisis communication process. Drawing on his extensive firsthand experience, Dr. Timothy Coombs uses a three-staged approach to crisis management (pre-crisis, crisis, and post-crisis), explains how crisis management can prevent or reduce the threats of a crisis, and provides guidelines for how best to act and react in an emergency situation. The book includes new coverage of social media, social networking sites, and terrorist threats while drawing from recent works in management, public relations, organizational psychology, marketing, organizational communication, and computer-mediated communication research.
Country USA
Brand Sage Publications
Manufacturer SAGE Publications, Inc
Binding Paperback
ItemPartNumber 39304802
ReleaseDate 2014-01-21
UnitCount 1
EANs 9781452261362

Ongoing Crisis Communication: Planning, Managing, and Responding