International Entrepreneurship: Starting, Developing, and

International Entrepreneurship: Starting, Developing, and Managing a Global Venture

Combining comprehensive coverage with a wide variety of real-life cases, International Entrepreneurship: Starting, Developing, and Managing a Global Venture gives entrepreneurs the tools they need to successfully launch international ventures in todayâ€™s hypercompetitive world. Bestselling author Dr. Robert D. Hisrich helps students and entrepreneurs develop global business plans, select international opportunities, and determine the best entry strategy. The text also covers practical considerations such as legal concerns, the global monetary systems, global marketing, and global human resource management for entrepreneurs. The fully updated Third Edition provides increased attention to culture and reflects recent changes in our increasingly globalized world. Readers will also be exposed to new cases featuring international activities of entrepreneurs and ventures throughout the world.Â Â
Country USA
Brand Sage Publications
Manufacturer SAGE Publications, Inc
Binding Paperback
ItemPartNumber 9781483344393
ReleaseDate 2015-07-17
UnitCount 1
EANs 9781483344393

International Entrepreneurship: Starting, Developing, and Managing a Global Venture