Career Warfare: 10 Rules for Building a Successful Personal Brand on the Business Battlefield
The New York Times Bestseller
WIN THE WAR FOR SUCCESS
It's not enough anymore to be smart, hard-working, and able to show results; At this level, everybody is smart, hard-working, and able to show results. Now it's a game for grown-ups. What really sets you apart is the relationships you build with people of influence. These people can include your peers, your employees, your organization's directors, reporters, vendors, and regulators-as well as the people directly above you in the organizational hierarchy.
In senior management, you no longer answer to just one boss. There is now a hazy matrix of hundreds of bosses both inside and outside the office, any one of whom can stop you cold or give you a tremendous push forward. Executive Warfare offers concrete advice for handling all of them, including
In his bestsellers Brand Warfare and Career Warfare, author David D'Alessandro offered sharp advice for building a brand and building a career. Now Executive Warfare is the advanced class for the truly ambitious. Learn what it takes to rise to the top-and to do the even harder thing, which is survive there.
Country | USA |
Brand | McGraw-Hill Education |
Manufacturer | McGraw Hill |
Binding | Hardcover |
ItemPartNumber | Illustrated |
ReleaseDate | 2008-07-01 |
UnitCount | 1 |
Format | Illustrated |
EANs | 9780071544238 |