A real estate license does not come with an operating manual, so this textbook focuses on what it really takes to succeed in the business and will expand your knowledge of the industry in an engaging and effective forum. Topics include: The Business of Real Estate, The Art of Pricing and Listing, and How to Find and Counsel the Buyer. Complete with checklists, contracts, CAR and other sample forms, and quizzes and exams that closely follow the state exam. CONTENTS: Getting Started in Real Estate Ethics, Fair Housing, Trust Funds, and Other Legal Issues Mandatory Disclosures Prospecting and Business Development Listing Presentation Package Listing Presentations and Listing Contracts Servicing the Listing Advertising The Buyer and the Property Showing Obtaining the Offer and Creating the Sales Agreement From Offer to Closing Real Estate Financing Escrow and Title Insurance Taxation Property Management and Leasing Internet Sites for Real Estate Professionals Glossary Answer Key Index