Business Research Methods (Mcgraw-hill/Irwin)

Business Research Methods (Mcgraw-hill/Irwin)

The Eleventh Edition of Business Research Methods continues to provide the most timely, richest, and most comprehensive coverage of the research experience in Business Research Methods. Students and instructors will find thorough coverage of all business research topics â€“backed by solid theory. The expertise and practical experience of Cooper and Schindler is evident in the realistic Snapshots, Close-Ups, PicProfiles, and case studies found throughout the text. Managerial decision making is the underlying theme, and topics and applications are presented and organized in a manner that allows students to thoroughly understand the business research function. Consequently, the structure of the text encourages and supports completion of an in-depth business research project during your course.
Country USA
Brand McGraw-Hill Education
Manufacturer McGraw-Hill/Irwin
Binding Hardcover
ItemPartNumber black & white illustrations, colour illu
UnitCount 1
Format Large Print
EANs 9780073373706
ReleaseDate 0000-00-00

Country	USA
Brand	McGraw-Hill Education
Manufacturer	McGraw-Hill/Irwin
Binding	Hardcover
ItemPartNumber	black & white illustrations, colour illu
UnitCount	1
Format	Large Print
EANs	9780073373706
ReleaseDate	0000-00-00

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