Thread's Not Dead: The Designer's Guide to the Apparel Industry

Thread's Not Dead is the essential strategy guide for dominating the t-shirt design business! Start your own clothing line, design for your favorite brands, and more. Learn the secrets and strategies used by the most successful clothing brands. You can become the next Mark Ecko, Obey, or Johnny Cupcakes! This book covers everything you need to know.

Written by successful designer and entrepreneur Jeff Finley (formerly of Go Media and Weapons of Mass Creation Festival). His goal is to help you create a popular and successful clothing line. Key topics include design, freelancing, band merchandise, personal branding, marketing, sales, printing & production, retail, business strategy, and e-commerce.

The book features contributions from Justin Kamerer (Designer, Angryblue), Matt Wigham (Big Cartel, Emptees), Rob Dobi (Designer, Full Bleed), Jeffrey Kalmikoff (Formerly of Threadless), Brandon Rike (Designer), Munk One (Designer, Illustrator), Richard Minino (Horsebites, Black Axe), Ben Scrivens (Founder, Fright Rags), Dave Pearson (Founder, Paint the Stars), Jamie Tallerico (Designer, AE Outfitters), Jon Kruse (Designer, Blogger), Mark Capicotto (Founder, Glamour Kills), Marc Hemeon (Formerly Design by Humans), Maxx242 (Designer, Illustrator), Adam Hendle (Blogger, I am the Trend), Rikki Burns (Designer), LT Magnotto (Color Seps, Jakprints), Kelly Kiernan (Founder, Cure Apparel).